Project Description

LeadChangeWTBraininMind_1 LeadChangeWTBraininMind_2

By DR. JIM WHITING, ELIZABETH JONES, DR. DAVID ROCK & XENIA BENDIT

Organizational transformations are challenging, even under the best of circumstances, with overall success rates at about 30%. (McKinsey Quarterly, 2010). One of the toughest tasks is to maintain employee engagement and motivation in the midst of uncertainty created by wide scale organizational change.

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